Shot in Fuseta and Olhão, Portugal, ASH Spring Summer 26 Campaign story unfolds across vast white salt mountains and untamed natural landscapes, and presents SS26 Ready-To-Wear, Handbag and Footwear Collection.
Take a look at minimalist and relaxed silhouettes from ASH styles. The best outfit can always be elevated by incorporating subtle elements, such as tassels and studs.
As the sneakerina trend continues to shape contemporary fashion, ASH reinterprets the silhouette through the lens of the Modern Nomad.
An earthy, balanced colour palette defines the season, expressing a rich range of aesthetics and moods drawn directly from nature. Fir Green is one of those colors that brings a deep, forest-like feel.
Paired with ASH's platform shoes #MONOI and effortless chic poplin pieces, the ASH girl is traveling through multiple scenes from dawn to dusk, with wild fringes and flowing silhouettes telling a story of a boho vibe...